We have the ability to pull credit bureau data to target customers who may be prime for a special finance campaign. There are a number of different filters we can use to find customers with specific income ranges, the percentage of loans paid, or other factors to create specific target groups.
- We find customers who match the criteria of your sub-prime lenders
- Bring in customers offering higher profit margins
- Sub-prime customers are often interested in older vehicles to save money, so you reduce that older inventory
- You can gain loyal customers by helping them restore their credit